The couple first encountered the firm after employing them to create SoccerPots – an app which allows people to bet on football matches against their friends. 

They loved their work so much they decided to invest in the company, which employs 22 team members at its headquarters at Electric Wharf in Coventry and their offices in Manchester. 

ImagePlus was established in 1995 and specialises in apps, websites, design and marketing, with clients including Jaguar Land Rover, Peugeot and Hammonds Furniture. 

Matt is a systems architect by trade, delivering complex technical solutions at an enterprise level, while Tashlien’s expertise is more strategic and operational driven, from working with corporates to small business owners, with business sustainability and growth her forte. ImagePlus founder Alan Hartin will retain a minority stake and continue working for the company as Sales Director.

Rees Herrod, Senior Associate within Wright Hassall’s Corporate team, who represented Matt and Tash in the purchase, said: “This is a fantastic way for ImagePlus and Matt and Tash to kick-start the new year.

“Matt and Tash are both very experienced in the industry and Tash herself has successfully advised companies on how to grow their business – so this seems like a perfect match.

“I look forward to seeing ImagePlus grow.”

Tash added: “I’ve seen first-hand how ImagePlus work and the results they can achieve, so I am extremely excited to help lead this new chapter for the company. 

“Alan has done a terrific job at building a skilful and committed team and I am really pleased to be working alongside him as we help drive the company’s growth.

“This is a deal which we have been looking to progress since we first employed the company, so it’s great to get this over the line so smoothly with the help of Wright Hassall.”