The annual event, which is taking place on 10th May this year, raises money for Free Radio’s charity, Cash for Kids. Free Radio Cash for Kids is a grant giving charity, supporting disadvantaged children across the West Midlands, including those who are living in poverty, subject to neglect or abuse or living with an illness or disability.
Last year, eSpares raised over £1,600 in support of this very worthy cause. However, this year, the company has taken its support to heroic levels by sponsoring Superhero Day across the entire Midlands region.
Alongside supporting the event, eSpares will be carrying out a series of special visits to the charities that will benefit from money raised during the campaign.
Cash for Kids received applications for funding from over 60 projects across the area, and are hoping to help as many of them as they can. Applications included:
- Urban Devotion Birmingham – a project that organises activities for local children and families in some of the most disadvantaged neighbourhoods in the city
- Evesham Adventure Playground – provides food and activities to disadvantaged families during the summer holidays
- Worcester Snoezelen – a multi-sensory leisure therapy centre for children of all ages with disabilities
- Murray Hill Community Trust – provides therapeutic support for children who have experienced domestic violence, abuse, self-harm, loss, separation, emotional wellbeing issues or those in the care system
- Coventry Boys & Girls Club – works with children that reside in the poorest, most disadvantaged and hardest to reach communities in Coventry
Tom Reeves, Charity Fundraising Executive at Free Radio Cash for Kids, said: "We are delighted to have eSpares supporting Superhero Day 2019! They're a successful local business who truly want to give something back to the community. We are lucky to find a company that are so supportive of what we do."
Ad Casey, Head of Brand at eSpares, added: “Our values focus very much around being the hero of your home by maintaining and repairing your household appliances, with our support, rather than throwing them away. Encouraging a #fixfirst mentality saves our customers money and ultimately saves the environment by reducing the amount of appliances sent to landfill.
“Free Radio’s Superhero Day shows that every one of us can be heroes in our own way. We’re passionate about doing our part to raise the profile of Cash for Kids and the wonderful work they do to change the lives of disadvantaged children in our area. We’re really excited to be lending this event more support than ever before and to be helping raise funds for incredibly worthy community causes.”
The eSpares website features more than 1 million parts from over 1,700 brands, alongside a handy Advice Centre, full of how-to guides that take you through your repair step-by-step. For more information on eSpares, please visitwww.espares.co.uk and to be a Superhero fundraiser, go to www.freeradio.co.uk/cashforkids.
