The Trust is asking for expressions of interest from suppliers locally and regionally, to create a range that is creative, playful, sustainable, and affordable and which can be produced within socially distanced and fair pay conditions.
The Trust needs to hear from high volume manufacturers and smaller, independent makers and artists by 5pm on Monday, July 6, via an online form.
Martin Sutherland, of the Coventry City of Culture Trust, said: “We want the merchandise associated with Coventry 2021 to reflect our values and to be playful, fun and produced sustainably.
“We’ve had strong interest since we made the initial call out and with expressions of interest needed before July 6, we are making a final call for ideas ahead of the deadline.”
Expressions of Interest are open now. To find out more, and submit an idea, go to www.coventry2021.co.uk/merchandise